Bite-sized chunks of info from Vancouver-based freelance copywriter/web editor Rob Mathison, including recent projects, info/articles, links, and interesting stuff found on the web. And a picture of a doughnut.
I'm available for freelance/contract work.
Inside Vancouver - a tourism blog done well
It amazes me that not every city or country’s Tourism Board has a blog. There’s a limitless amount of content that can be produced and no shortage of writers, photographers, videographers and other content creators who would jump at the chance to get their work featured.
An example of a tourism blog done very well is Inside Vancouver from Tourism Vancouver. The content is really well organized, with clear categories (instead of the vague “Things to Do” you often see on travel-related blogs, or worse, content organized by month as in many blogs), and it does a brilliant job of showcasing the people, sights and things to do within the city. A quick search on Google for a couple of topics sees the blog rank pretty highly, so the SEO element works well. And of course every post is easily distributed through Twitter and Facebook.
